Sobha Middle East (Sobha-ME) is a renowned international conglomerate, specializing in diverse product development and strategic investments spanning the United Arab Emirates, Qatar, Bahrain, Sultanate of Oman, Brunei, and India. Established in 1976 by the visionary Indian entrepreneur PNC Menon, initially as an interior decoration firm named Services and Trade Company in Muscat, Oman, the company has evolved into a respected leader across all its operational territories. Sobha is dedicated to attaining benchmark superiority through a customer-centric approach, robust engineering, extensive in-house research, steadfast ethical standards, enduring values, and transparent business practices. These principles have solidified Sobha as a trusted brand known for its competence and reliability. Sobha epitomizes an organization where quality seamlessly integrates with luxury, technology complements aesthetics, and passion drives excellence